The Niche is a boutique in Heritage Hall on the University of Wisconsin-Stout campus run by Bachelor of Science in Retail Merchandising and Management students under the direction of Professor George Duychak.
Every semester, a group of students enrolled in the Retail Practicum/Co-op course attend trade shows and markets to buy products for the following semester. The students negotiate prices, quantities, and deadlines with vendors and establish professional relationships.
The following semester, the students price and set up the items in the store. Students enrolled in the course also work in The Niche during the week, replenish stock and track and analyze weekly sales.
Shop local, stylish, & smart. Shop The Niche.